Real clients. Real numbers.
No vague 'brand transformation' stories. Here's what I actually did and what it produced.
MICROSOFT-FOCUSED EDUCATION BRAND.
Long-term growth partnership across content, SEO, and email.
2,400% follower growth over 3 years | 2x email list | Full brand redesign | 2X Website build
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Canadian Email Marketing SaaS.
Four-month Fractional CMO engagement. Built the strategic marketing roadmap, restructured marketing efforts, and set a 12-month framework with quarterly priorities.
1.5x ad-sourced leads in 3 months | Marketing org restructured | Systems built to scale nationally

Managed AI & Microsoft Cloud Consultancy.
Complete brand build from the ground up: identity, brand guidelines, a master PowerPoint template system with a custom icon library, and content strategy. The brand was adopted company-wide, from sales decks to internal docs.
Full brand system | Adopted company-wide | Presentation templates in daily use

Marketing notes worth reading.
Occasional thinking on B2B tech marketing. No fluff, no spam.